Neolectum - Mobile applications - Broadband technology - Smartphone - Cellphone - Satellite communications - Wireless-

Telecoms market

Jinny Software Achieves ISO 9001:2008 Certification

Jinny Software, a leading global supplier of messaging and media solutions to Mobile Network Operators (MNOs), today announces that the company’s management systems have been certified for the ISO 9001:2008 standard as part of its overall strategic plan for implementing best business practices and procedures.

The ISO 9001:2008 standard, which lays down the requirements for quality management systems, is now firmly established as the globally implemented standard for providing assurance about the ability to satisfy quality requirements and to enhance customer satisfaction in supplier-customer relationships.

"The process of obtaining this ISO 9001:2008 certification has focused our company on clearly defining internal policies and procedures and improving the overall effectiveness of the organisation. Our enhanced efficiency demonstrates our commitment to achieving the ultimate goal of providing the highest quality messaging, call and media, and mobile advertising solutions to our customers," stated Max Wilkie, CEO of Jinny Software.

The certification process, which was independently audited and confirmed as being in conformity,  required Jinny to implement an ISO-compliant quality management system that established a systematic approach to managing Jinny’s processes.

The International Organisation for Standards (ISO) is the largest standards organisation in the world, with a network of standards institutes from 163 countries.  The ISO 9001:2008 standard has become an international benchmark for providing high quality products and maintaining excellent customer satisfaction. • 27-7-10

Billing solutions

Netsize Trends Survey released

Netsize Trends Survey Tracks Fast-Growth in Independent Application Stores; Highlights Business Model Mix Necessary to Achieve Commercial Success

Netsize, the leading mobile commerce and communications enabler released “Application Store Billing”, a report that analyzes the wave of recent application store developments and reveals the business models and billing methods that will bring application store mass-market success.

Drawing from a survey of 1,000+ mobile professionals and practitioners across 67 countries, the report concludes that credit card billing is by no means the way to reach a large and global audience. To achieve this respondents agree application stores must harness a variety of billing mechanisms. Chief among these is operator billing, indicated by 85 percent of respondents as a key enabler for application store mass market appeal. Almost half (46 percent) of respondents believe operator billing alone will dominate; 39 percent also include credit card billing in the mix. A minority of 15 percent of respondents indicated only credit card billing.

“The survey shows providers will need to develop much more than a me-too application storefront modeled on the Apple blueprint,” notes Stanislas Chesnais, Chief Executive Officer, Netsize. “Clearly, to guarantee a seamless user experience and a ubiquitous quality of service, application store providers must support a variety of payment mechanisms including operator billing.”

The research also presents substantial proof that a long tail of application stores is indeed emerging. To illustrate this key trend Netsize has identified and ranked the top 52 application stores by size and the number of applications on offer as of May 2010. Predictably, application stores linked with the Apple iPhone and Android platforms lead the list. However, a substantial number of independent application stores run by mobile operators and independent providers also hold top positions.

“New entrants are breaking on the scene with niche application stores that target geographies and vertical markets, such as retail, enterprise, and even cars,” Chesnais explains. “There is huge opportunity ahead for applications stores providers, but the bulk of their business growth will be driven by freemium-type models that offer consumers free applications as a means to cross-sell or up-sell consumers to a variety of paid content and services, ranging from real-world physical goods to digital services. Making money in this new 'Application Economy' will therefore require providers to employ in-application billing and solutions that allow them to sell content, virtual goods and add-ons from within their app.”

This conclusion is further supported by the report findings, which show that 28 percent of respondents deem in-app billing to be a key factor for application store success. The full report, which features the exclusive top-52 application store ranking, is available at Netsize website. • 29-5-10

Netsize, a subsidiary of Gemalto, is a leading mobile communications and commerce enabler. Netsize solutions include Mobile Messaging, with SMS and MMS delivery in 200 countries; Mobile Payment through operator-based billing (Premium SMS, MMS, & WAP) in 28 countries; and Mobile Content Management platforms with publishing & editing tools to manage messaging services and mobile Internet portals. Netsize manages more than 60 million mobile transactions per month for 800 customers worldwide, including Fortune 500 companies. With 10 offices worldwide, Netsize provides both robust technical infrastructure and marketing expertise to support this successful deployment on a global scale.

Mobile Barcode Solutions • 3GVision + Seznam

Seznam.cz Customers to Instantly Access Digital Content and Web Services from the Mobile Phone

3GVision, a world leader in barcode-scanning technology for mobile phones, and Czech search engine and portal Seznam.cz, announced today a partnership enabling fast and easy access to Seznam.cz’s mobile content and services. The agreement between Seznam.cz and 3GVision will provide opportunities for further development of mobile barcode reading solutions and services tailored for the needs of the rapidly growing Czech mobile internet market.

The Czech Republic has shown a tremendous growth in the number of mobile Internet users during the past year while mobile internet search has grown to approximately …percent of all internet searches. By selecting 3GVision’s i-nigma mobile barcode reader application, Seznam.cz will dramatically improve the search experience for Czech mobile users.

With 3GVision’s i-nigma Czech mobile users will gain fast and simple access to mobile content by simply pointing their camera phone at a two dimensional barcode (2D), found on signs, billboard, posters and websites. The i-nigma application ensures immediate access to the latest news, sport and weather information as well as, localized maps, video content, special offers and tourist information from a wide range of handsets and platforms, including iPhone and Android.
3GVision has developed a Seznam-branded client application enabling Seznam.cz to stand apart in an increasingly competitive environment. Furthermore, 3GVision’s i-nigma offers Seznam.cz clients the ability to create, manage and monitor multiple mobile advertising campaigns, incorporating digital content and coupons.

“3GVision is helping the leading site in Seznam.cz quickly deliver information, special offers and promotional messages to customers, at a time and place when it is most relevant to them,” said Ofer Lev, VP Products and Marketing, 3GVision. “This not only opens up new possibilities for increased revenues, but also contributes to improved traffic and consumer loyalty.”

“Seznam.cz is committed to delivering innovative mobile user experiences to its subscribers and 3GVision, helps us to fulfill this,” said Jiří Rudolský, product manager Seznam.cz. “Our new mobile barcode solution provides classic Internet users with a simple one-click experience to digital content and services, practically anywhere and at any time. Furthermore, it caters to a new group of mobile customers, who don’t have a computer and to whom web services were almost unavailable until now.” • 15-2-10

Seznam.cz is the largest online community in Czech, running more than 15 different web services and associated brands, including the leading internet search portal in the Czech Republic. • 3GVision is the global pioneer and leader in mobile barcode solutions and advanced image processing technologies to fast-track consumers to the mobile Internet. 3GVision’s i-nigma, the industry’s most comprehensive end-to-end 1D/2D barcode solution, incorporates a powerful yet intuitive platform for code creation, campaign management, and advanced metrics reporting.

Mobile applications

Cross-platform smartphones transformed into complete mobile desktops

Cortado seamlessly integrates BlackBerry smartphones and iPhones into corporate IT through Cortado Corporate Server 4.0 Second Edition

Mobile business expert Cortado has released a new version of their Cortado Corporate Server 4.0 solution. The second edition supports BlackBerry® smartphones and iPhones on a cross-platform basis. Companies with mixed environments can now easily integrate the devices when using Cortado. With Cortado’s Virtual Desktop Processes technology, devices can be seamlessly integrated into corporate IT.

Many smartphone solution developers and providers try to bring the desktop to the smartphone. However, they fail to adequately display the desktop on small smartphone screens, making the view uncomfortable, leading to user rejection. Cortado has taken a completely different approach with the Virtual Desktop Processes technology in the Cortado Corporate Server enterprise solution.

The new version, which is now available for iPhones, virtualizes not the desktop, but the features that are actually necessary for work. Cortado Corporate Server enables smartphones to access the corporate network and view files as well as manage, print, fax, scan, copy and convert them to PDF. Additionally, database queries can be made. All features can be configured to the device and its display. The required processes run in the background on the Cortado Corporate Server.
“Corporate employees should have access to all desired features on the device of their choice.

Platform­independence and seamless integration into corporate IT are important keys for the success and acceptance of our solution,” states Thorsten Hesse, Innovative Products Manager at ThinPrint-Cortado.

Cortado will support the Android operating system, running Google Nexus One, during 2010. • April 2010